About

Method combines expertise in cutting-edge digital marketing best practices and deep experience in medical communications to deliver highly effective, integrated communications solutions to support business objectives

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Why

Your customers live online, contributing and consuming content across websites and social channels – using different devices – according to their needs, perceptions and preferences.

Only a truly coordinated content and channel strategy will reach and engage your target customers online, delivering the business impact and return on investment you’re aiming for.

We help organisations achieve this.

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How

Informing, designing and delivering innovative digital healthcare communications solutions

Digital landscape analyses

delivering valuable insights into the online healthcare professional (HCP) environment and the important conversation that happens there

Strategic consultancy

supporting the development of innovative digital marketing approaches and brand communications plans

Tactical consultancy

designing integrated customer journeys and channel-content maps that make best use of marketing automation and Veeva platforms; plus, owned and paid media

Content creation and optimisation

delivering high quality medical communications and brand promotion, optimised for customers’ preferred channels and platforms

Campaign set up, launch, management and optimisation

coordinating systems integrations and programming; running targeted media campaigns (Search, Social, Email, SMS, Display); monitoring and reporting performance against agreed objectives and KPIs

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Who

The Method team combines cross-industry experience in content, social media and search engine marketing.

Clients range in size and industry, from B2B consumer start-ups to multinationals in highly regulated environments, like healthcare and pharmaceuticals.

The leadership team includes:

Sam Collins
Managing Partner
Simon Preece
Social Strategy Director
Per Hedman
Digital Strategy Director
Jon Rayner
Campaign Director
Steve Smith
Communications Strategy Director
Rowland Forbes
Digital Manager
Claire Govier
Scientific Services Director

Method Minute | Pharma Blog posts are pieces of original content for pharmaceutical marketers interested in content, social media and search engine marketing.

They discuss industry challenges and provide actionable advice on how to address them.